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Theory Tags: 2

Diffusion of Innovations
Diffusion of Innovations
Qualitatively / Quantitatively

Diffusion of innovation studies aim to understand what stimulates the adoption of a resource, such as an idea or product, and how such a decision can affect a social structure and context.

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The Task-Technology Fit model postulates that the match between task requirements and technology characteristics predicts the utilisation of the technology and individuals’ performance.

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