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TheoryHub Book

Theories are formulated to explain, predict, and understand phenomena and, in many cases, to challenge and extend existing knowledge within the limits of critical bounding assumptions. TheoryHub features reviews of theories, acting as a starting point for theory exploration.
ISBN: 978-1-7396044-0-0

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Academic Theories

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Self-Presentation Theory

Self-presentation is an influential theory in sociology, aiming to explain how individuals develop, shape, and maintain their impressions in society.

Diffusion of Innovations

Diffusion of innovation studies aim to understand what stimulates the adoption of a resource, such as an idea or product, and how such a decision can affect a social structure and context.

Social Exchange Theory

Social exchange theory explains the social behaviour in dyadic and collective relations by applying a principle of a cost-benefit analysis of relations.

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