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Theories: 3


Cognitive Dissonance Theory

Cognitive dissonance theory aims to explain the relationships between the motivation, perceptions and cognitions of an individual.

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Social Exchange Theory

Social exchange theory explains the social behaviour in dyadic and collective relations by applying a principle of a cost-benefit analysis of relations.

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Technology Acceptance Model

The technology acceptance model (TAM) explains the acceptance of information systems by individuals. TAM postulates that the acceptance of technology is predicted by the users’ behavioural intention, which is, in turn, determined by the perception of technology usefulness in performing the task and perceived ease of its use.

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Theory Tags
intention to use || user behaviour || technology acceptance || use behaviour || equity || reciprocity || justice || fairness || rewards || complexity || equifinality || compliance || perceived usefulness || perceived ease of use || subjective norm || job relevance || output quality || result demonstrability || computer self efficacy || perceptions of external control || computer anxiety || computer playfulness || perceived enjoyment || objective usability || actual use || performance expectancy || effort expectancy || social influence || facilitating conditions || adoption ||

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