Search the TheoryHub

Theory Search


Theories: 1


Expectation Confirmation Theory

Expectation Confirmation Theory explains how individuals' post-purchase satisfaction and repurchase intentions depend on the pre-purchase expectations and subsequent experiences with products or services.

Read More


Concepts: 1


  • Repurchase Intention (Marketing > Expectation Confirmation Theory)



    • TheoryHub

    An online resource for academic theories.

    ISBN: 978-1-7396044-0-0

    Published under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

    TheoryHub
    About
    Theory Tags
    reciprocity || complexity || compliance || intention to use || user behaviour || technology acceptance || subjective norm || use behaviour || social influence || organisational performance || equity || justice || fairness || rewards || decision making || behaviour || innovation || equifinality || perceived usefulness || perceived ease of use || job relevance || output quality || result demonstrability || computer self efficacy || perceptions of external control || computer anxiety || computer playfulness || perceived enjoyment || objective usability || actual use ||

    TheoryHub © 2020-2024 All rights reserved