Windows Of Opportunities

Concept: Windows of Opportunities

Definitions of Windows of Opportunities

The extent to which global new product development programs open new product, market and technological arenas.DependentKleinschmidt, de Brentani & Salomo, 2007

Measurements of Windows of Opportunities

DimensionsItemsAnchorsCronbach AlphaSample SizeTypeItems IncludedCopyrightedReference
3 7 0.78 469 Adopted Yes No Kleinschmidt, de Brentani & Salomo, 2007