Global Knowledge Integration

Concept: Global Knowledge Integration

Definitions of Global Knowledge Integration

DefinitionTypeReference
The capability by which firms access and integrate functionally and globally dispersed information about markets throughout the NPD activities that respond to customers worldview .Independent/DependentKleinschmidt, de Brentani & Salomo, 2007

Measurements of Global Knowledge Integration

DimensionsItemsAnchorsCronbach AlphaSample SizeTypeItems IncludedCopyrightedReference
4 7 0.86 469 Adopted Yes No Kleinschmidt, de Brentani & Salomo, 2007