Resource Commitment

Concept: Resource Commitment

Definitions of Resource Commitment

The commitment of sufficient resources is an essential attitude by senior management that can also be conceptualised as intangible resources that are of value but imitable. It developed over time based on the organisation experiences and emphasis on international markets.IndependentKleinschmidt, de Brentani & Salomo, 2007

Measurements of Resource Commitment

DimensionsItemsAnchorsCronbach AlphaSample SizeTypeItems IncludedCopyrightedReference
4 7 0.88 469 Adopted Yes No Kleinschmidt, de Brentani & Salomo, 2007