Price Value

Concept: Price Value

Definitions of Price Value

DefinitionTypeReference
A consumer's trade-off between the perceived benefits of the applications and the monetary cost of using them. IndependentVenkatesh, Thong & Xu, 2012

Measurements of Price Value

ItemsAnchorsCronbach AlphaSample SizeTypeItems IncludedCopyrightedReference
3 7 >.75 1512 Adapted Yes No Venkatesh, Thong & Xu, 2012