Agency Theory
Agency theory explains how contracts, incentives, and monitoring align the interests of principals and agents with differing goals and unequal information to minimise agency costs.
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Agency theory explains how contracts, incentives, and monitoring align the interests of principals and agents with differing goals and unequal information to minimise agency costs.
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Expectation Confirmation Theory explains how individuals' post-purchase satisfaction and repurchase intentions depend on the pre-purchase expectations and subsequent experiences with products or services.
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Self-Determination Theory aims to understand the interplay between personality, motivation and optimal functioning, highlighting how both intrinsic and extrinsic motivation foster behavioural patterns and psychological performance.
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The technology acceptance model (TAM) explains the acceptance of information systems by individuals. TAM postulates that the acceptance of technology is predicted by the users’ behavioural intention, which is, in turn, determined by the perception of technology usefulness in performing the task and perceived ease of its use.
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ISBN: 978-1-7396044-0-0
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